At the time, legends like Pelé and Diego Maradona wore Puma. Today, the witness is in the hands of other figures in world sport. Let’s get to know them.
Puma continues in the fight to conquer spaces in the sports market. In 2020 he gave an enormous blow of effect, when he signed Brazilian star Neymar, following in the wake of Pelé and Diego Maradona.
Let us remember that, in the past, legends like Pelé and Maradona wore the shoes of German origin. Even the Argentine continued to be the image of the brand until his death.
Now Neymar occupies the position as the main figure of football that uses the brand. With his 2020 contract, after leaving Nike, he surpasses the sponsorship gains of Cristiano Ronaldo and Lionel Messi.
The Brazilian will receive 30 million euros per year, above the 20 million that Adidas pays to Messi and the 16 from Nike to Cristiano Ronaldo.
Let’s review the main athletes who wear and wear Puma.
Athletes who are the image of Puma
As we have already said, he signed his contract in 2020. According to analysts, the German brand wants to turn Neymar into what Michael Jordan represents for Nike. As a curious thing, PSG is sponsored by Nike and Air Jordan.
The Briton, the top winner in the history of Formula One, is also part of the Puma family. The signing happened in 2013, when Hamilton joined Mercedes. Puma gives you not only sneakers, but technical clothing. “We definitely have the most high-tech race wear kit”, he claimed Hamilton.
Sergio “Kun” Agüero
The top active scorer in Premier League history, with 180 goals, is part of the Puma family. The Argentine recently participated in a campaign with legend Thierry Henry and English player Nikita Parris, all members of the brand.
The Uruguayan, current Atlético de Madrid striker, signed in 2018 for the German brand. It also provides clothing for the national team and players such as Edinson Cavani and Diego Godín. “I am happy to join the Puma family”, he pointed The front. « I appreciate his spirit to shake the foundations of football, as I have the same spirit. »
For many, he is the greatest athlete in the history of the Olympic Games. Jamaican Usain Bolt is an ambassador for Puma, despite his retirement after the Rio 2016 edition. As a curiosity, he also helped the athlete train with Borussia Dortmund, a club that is also under his patronage. In addition, Bolt has been part of documentaries and events of the German brand.